Sales Funnel Stage | Telltale Signs of Low Value for a Medical Spa |
---|---|
Awareness Stage | – High bounce rates on the medical spa’s website. |
– Low engagement on social media posts and ads. | |
– Limited inquiries or information requests. | |
– Few click-throughs on online promotions. | |
Interest Stage | – Low attendance at medical spa events or seminars. |
– Minimal sign-ups for email newsletters. | |
– Few requests for brochures or information packets. | |
– Inadequate participation in webinars or live chats. | |
Consideration Stage | – High rates of abandoned consultations or inquiries. |
– Limited participation in initial consultations. | |
– Few follow-up appointments scheduled. | |
– Reluctance to discuss treatment plans or pricing. | |
Decision Stage | – Limited commitment to schedule and pay for treatments. |
– High cancellation rates for booked appointments. | |
– Little interest in package deals or loyalty programs. | |
– Few referrals or recommendations to the medical spa. | |
Post-Purchase Stage | – High rates of treatment dissatisfaction or complaints. |
– Low engagement with aftercare instructions or advice. | |
– Limited participation in post-treatment surveys. | |
– Negative online reviews or ratings. |
Telltale Signs of a Poor Offer – Recognizing Patient Signals at Each Sales Funnel Stage
About the author
Michael Diez is the passionate owner and operator of M10DIGITAL, a digital marketing agency based in vibrant Miami, Florida.
With a deep-rooted commitment to problem-solving, Michael thrives on helping small businesses add significant value to their ventures by enhancing their brand, differentiating their product, and effectively communicating their unique value to their customers.