In the ever-competitive world of small business, it’s easy to fall into the trap of obsessing over cost-cutting measures.While it’s important to be mindful of expenses, an …
How to deal with no-shows and cancellations in your med spa No-shows and cancellations are a common occurrence in the med spa industry, but they …
Promoting a weak offer via multiple advertising channels is mostly an exercise in brand awareness, but be careful how you are putting you brand out …
When it comes to marketing, there are a lot of different tactics that businesses can use. But not all tactics are created equal. Some tactics …
Imagine a tree as a business, and its leaves as marketing channels. Just as trees utilize their leaves to capture sunlight, businesses utilize marketing channels …
Here are some ways for determining who to blame when sales are down: 1. Look for changes in the market. Are there new competitors? Has the …
When it comes to lead generation, there are two main types of leads: price-focused leads and value-focused leads. Price-focused leads are those who are primarily …
Sales Funnel Stage Telltale Signs of Low Value for a Medical Spa Awareness Stage – High bounce rates on the medical spa’s website. – Low …
As business owners, we must think about set short-term goals and long-term goals. Both are needed. But we must be careful when sacrificing too much …
Running a medical spa, especially when aiming for annual revenue below $1 million, requires a set of key executive roles to manage various aspects of …
